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31 Jul The tale of Facebook’s dive bombing organic reach

Posted at 13:48h in Content, SEO, Social Media by BORN EDITOR 0 Comments
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Organic reach – the amount of people you can reach for free – used to be a simple joy on Facebook....

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26 Jul NLP and creating a human internet

Posted at 14:45h in Content, SEO, Social Media, UX by BORN EDITOR 0 Comments
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There is no doubt that the internet has changed our brains and continues ceaselessly to do so....

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03 Aug Hmmm, you’re in SEO you say. What do you do exactly?

Posted at 09:41h in Blog, Content, Copywriting, SEO by BORN EDITOR 0 Comments
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Hmmm, you're in SEO you say. What do you do exactly? The scene is familiar - you're at a social gathering and you've started a conversation with some interesting looking people who seem to be enjoying the hospitality as much as you. You begin talking about...

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24 Jun SEO copywriting can learn from old media

Posted at 14:41h in Content, Copywriting, SEO by BORN EDITOR 0 Comments
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SEO copywriting – a mix of tech magic and good writing “Everyone has a book in them, but in most cases that's where it should stay." The quote, most often attributed to the essayist, journalist and intellectual Christopher Hitchens is perhaps more apposite today than ever...

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31 Dec Our favourite social media marketing campaigns of 2015

Posted at 11:24h in Blog, Content, Social Media by BORN EDITOR 0 Comments
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With more than three billion people now using the internet worldwide - over a third of whom are daily active Facebook users - social media is an invaluable marketing tool for businesses. Social platforms not only allow brands to establish a personal connection with customers, but...

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08 Dec Online copywriting for SEO | Breaking the rules

Posted at 15:27h in Content, Copywriting, SEO by BORN EDITOR 0 Comments
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If you Google 'writing for the web' you will find a plethora of advice articles on how to write successful copy for internet users. They'll tell you to make it brief, but not too brief; make it succinct, but don't dumb down your message; limit...

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13 Nov 5 reasons why infographics can benefit your business

Posted at 13:30h in Content, Design, SEO by BORN EDITOR 0 Comments
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As the digital world continues to grow, so too does the vast amount of content it contains. Today we have digital access to an endless amount of information on practically any topic and this poses the challenge of how to make your content stand out...

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Latest From Our Blog
  • BORN works to reposition a lacklustre pharmaceutical brand
    03 February, 2020
  • SEO for E-Commerce Sites: Advice for Increasing Conversions
    08 November, 2019
  • The Main Takeaways from Google’s Diversity and Core Updates
    26 July, 2019
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