16 Nov Real-time Google Analytics

Here at Born we are astounded by Google's latest surprise launch.  We logged in to see which new features have been added to the upgraded Google Analytics and found one of the new options is real-time data.

16 Nov Ten recent Google algorithm tweaks

In August Google published a post on their Inside Search blog which gave us a behind-the-scenes look at the process involved in their algorithm changes.

08 Nov Businesses and Brands join Google+

Google+ Pages (Google+ for business) is being rolled out across the world today.  The latest post on the Official Google Blog describes how Google+ Pages now allows people to connect and 'hangout' with large and small businesses.

22 Jul Google+ business profiles removed

Over the last two weeks, Google has been removing thousands of business accounts from Google Plus. Sesame Street and Ford are two of the largest businesses that have been hit so far. Google's explanation to those affected stated that "we are currently limiting profiles to real people and will be launching a profile for businesses and other entities later this year."

19 May Google explains how to recover from Google Panda

In a post last week on the Google Webmaster Central Blog, Amit Singhal provided a list of questions that site owners (who have been adversely affected by the Panda update) should ask themselves about their website's content.

05 Apr Magento online store for tough mobile phones launched by BORN

BORN have been working with Tuffphones, the online retailer of 'tough mobile phones' and are proud to announce the launch of their new Magento 1.5.0.1 site today. With search engine optimisation fully in mind, BORN have ensured that the site gets off to the best possible start. The Magento platform provides search engine friendly URLs and an intelligent 301 redirect system built-in which means none of their previous link building efforts will be wasted.

15 Mar eCommerce specialist Magento has 49% bought by eBay

eBay made the $22.5m investment back in March 2010, but the name of Magento's secret backer remained secret up until now.

Magento is the developer of one of the fastest growing eCommerce platforms with year on year growth of 250%. The platform is open source and has been downloaded 3 million times and powers roughly 100,000 online shops worldwidetaking over $25 billion in sales each year.