The consultation service is provided by a committee of BORN team members. Before commencing the SEO consultation service, BORN will elect a team of appropriate consultants who will form the committee.
Depending upon the level of consultation required the committee will consist of up to four members of the BORN team, all of whom can be accessible to the client company and its employees for designated time slots during a given period (usually measured in hourly or half day slots during a month – depending upon the individual concerned).
We would generally recommend that members of the committee meet at least once per month with members of the team at the client company. Additional meetings may be convened depending upon the level of consultation being provided/required at any given time.
The level of consultation can be increased from month to month, if required by the client company. A committee will generally comprise of an SEO strategist, a lead SEO web developer, a lead SEO copywriter and in some instances an account manager with general knowledge of all above areas. If the consultation required is purely of a strategic nature, then the committee may only consist of an SEO strategist.
In most cases the more formal consultation meetings are supplemented by ad-hoc telephone consultations, which if involving several committee members, may be telephone conferences. It is often desirable to hold a telephone conference as opposed to a face to face meeting due to the time/cost efficiencies gained and the sensible use of budgets.
These can be further supplemented by email correspondence covering specific issues requiring clarification or guidance by the client.